Dale

ABT launches an app

4 posts in this topic

AMERICAN BALLET THEATRE LAUNCHES

THE ABT APP FOR

iPhone® AND iPod touch®

USERS RECEIVE THE MOST UP-TO-DATE INFORMATION ON ABT

PERFORMANCES, REPERTORY, DANCERS AND BALLET HISTORY

American Ballet Theatre, America’s National Ballet Company, proudly announces the addition of a mobile app to the Company’s digital resources. In launching the app, ABT aims to further reach its global audience. The ABT app, available for $1.99 in the iTunes Store, provides the following features:

  • Details on upcoming programs with up-to-date casting
  • Photos and background information on Principals, Soloists, corps de ballet and apprentices

  • Locate future performances by venue, by ballet or by individual dancers
  • A continually updated archive of choreographers, composers, designers and ballets since ABT’s founding in 1940
  • Social networking functions allowing users to share with friends, as well as invite others to performances via e-mail
  • Full-screen photo galleries
  • Details of performance venues, either on the web or on a map
  • News items and press releases
  • Add ABT performances to your calendar
  • Ticket ordering via phone and online

The ABT app is compatible with iPhone® and iPod touch® (iOS 4.0 or later.)

For information regarding the ABT app, please visit http://www.abt.org/mobile.

Connect with ABT via Facebook, Twitter and abt.org.

Share this post


Link to post

How many people knew that Darla Hoover co-choreographed Allegro Brilliante? Or that Maria Calegari helped choreograph Mozartiana? Ugh. Thanks for the news release, Dale, but that was a waste of two bucks.

Share this post


Link to post

Not that I can't afford $1.99, but I can't believe they're charging for it!

Share this post


Link to post

Same here... It's an app that promotes ABT... Why on earth isn't it free? I couldn't figure out why I would want to pay for it...? Surely I missed something?

Share this post


Link to post