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Stanislas de Quercize, president of Van Cleef & Arpels, explains the initial spark of the romance. “At the start of the 1960s, Balanchine, on his daily walk, used to pass in front of the Van Cleef & Arpels boutique on Fifth Avenue in New York. He was fascinated by the extraordinary beauty of the jewels,” he says.
“Balanchine became friends with Claude and Pierre Arpels and his appreciation of the art of the jeweller was the inspiration for his new ballet. The rest, as they say, is history and Balanchine came to be one of the most influential choreographers of the 20th century and founder of the American Ballet.”
“Balanchine became friends with Claude and Pierre Arpels and his appreciation of the art of the jeweller was the inspiration for his new ballet. The rest, as they say, is history and Balanchine came to be one of the most influential choreographers of the 20th century and founder of the American Ballet.”



