TIME Magazine Special Issue
Posted 03 July 2001 - 04:34 AM
I don't mean to pick on TIME -- newsmagazines are in a tough spot these days -- but this did strike me as a significant omission. "I welcome your thoughts on our selections," Kelly concludes. I suggest we share our thoughts with him and his arts editor, Jan Simpson.
Posted 03 July 2001 - 05:08 AM
Sometimes I get miffed but then again I often think if mainstream ever got a hold of ballet it may end up in worse condition than it is now. I like the limited exposure and when I do open up a magazine and see a profile of a dancer/choreographer, I add the magazine to my subscription list and check the editor's page next month to see if anyone wrote in to commend them for the piece!
Posted 03 July 2001 - 05:37 AM
Time did a America's Best about 20 years ago (God, I feel old now!) and Suzanne Farrell was profiled as America's best ballerina. It was a nice full-page article with a small picture.
This is perhaps where a good public relations person came come through. Time most likely had an ad in the media trade papers to sell ad space for the special issue. Those advertisements have deadlines. A good pr person for a top company or orchestra could get in touch with the arts editor and pitch them an artist from their organization. That doesn't mean that they'll use the artist, but it could work, especially if they make things easy for the busy editor with suggestions on photos, availability, good story lines etc...
Posted 03 July 2001 - 11:45 AM
Posted 03 July 2001 - 12:06 PM
Wrestlers made the issue, incidentally, under "Odd Jobs."
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